Worst Company in America poll reveals EA as winner, company responds, admits mistakesBy Angel Cuala on Apr 6, 2013 in Business, Gaming, Technology, United States •
The 2012 Worst Company in America poll by Consumerist revealed that Electronic Arts (EA) as “winner,” and beat Bank of America in the final stretch. Based on the final results, EA had 64.03% votes of more than 250,000 votes, while Bank of America had 35.97% votes. Later, the company responded to the issue.
Electronic Arts (EA) logo
Image Credit: EA.com
“There have even been numerous accusations that EA and its ilk deliberately hold back game content with the sole intent of charging a fee for it at a later date.” A statement reads at Consumerist.com on Thursday, April 4, 2013, with EA also “winning” the Worst Company in America on the same poll last year.
Early this March, EA had a controversy after gamers experienced a “Not yet released” message when they tried to download SimCity via Origin, EA‘s platform. An EA representative responded via its forum, saying that it is likely that SimCity is not yet released their country; or their might be credit card issues.
Around two weeks later, EA CEO John Riccitiello announced that he will resign from his post, and as member of EA‘s board of directors, effective March 30. Nevertheless, he did not mention anything about the SimCity issue on his resignation letter. The video company then offered free games to the affected players.
Meanwhile, EA COO Peter Moore responded on their company blog this Friday about their recent award of 2012 Worst Company in America, saying that EA “can do better.” He said that 900,000 SimCity players have redeemed their free game, and that they are not perfect just like other huge companies.
“I’ll be the first to admit that we’ve made plenty of mistakes. These include server shut downs too early, games that didn’t meet expectations, missteps on new pricing models and most recently, severely fumbling the launch of SimCity. We owe gamers better performance than this.” Moore wrote at EA.com.
“We are committed to fixing our mistakes. We’re constantly listening to feedback from our players, through our Customer Experience group, Twitter, this blog, or other sites. The feedback is vital, and impacts the decisions we make.” Moore added, emphasizing that EA interacts with more than 350 million gamers each year.
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