Pepsi Can: Skinny Can To Debut at New York’s Fall 2011 Fashion Week

By on Feb 10, 2011 in Business, Food Comments
New Skinny Pepsi Can
The New Skinny Pepsi Can
Image Credit: Pepsico

According to several news reports, Diet Pepsi will soon be available in a new “skinny can.” The company says it is a “celebration of beautiful, confident women.” The new Pepsi can is just more than six inches in height.

The new Pepsi can will make its debut at New York‘s Fall 2011 fashion week this Friday as part of Simon Doonan‘s public art installation at Diet Pepsi Style Studio in Soho. However, it will only be available in stores on March.

“Our slim, attractive new can is the perfect complement to today’s most stylish looks. We’re excited to throw its coming-out party, during the biggest celebration of innovative design in the world,” Jill Beraud, chief marketing officer at Pepsi was quoted saying.

The traditional short and fat soda cans will still be available for production, a Pepsi spokeswoman confirmed on CNN Money.



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