Harley-Davidson 2014 models unveiled via Project Rushmore (Video)By Angel Cuala on Aug 20, 2013 in Technology, United States •
Harley-Davidson unveiled its new set of 2014 motorcycle models this Monday, August 19, 2013 during its annual Summer Dealer Meeting in Denver, Colorado. This new line is a result of a new product development effort that resulted in Project Rushmore. A video ad of Harley-Davidson 2014 motorcycles was also released, as shown below.
Harley-Davidson 2014 CVO Road King
As noted in their press release, the eight new Harley-Davidson motorcycles are Road King, Street Glide, Street Glide Special, Electra Glide Ultra Classic, Electra Glide Ultra Limited, the Tri-Glide Ultra Classic, the CVO Road King, and and CVO Limited. The company said these motorbikes were designed based on requests, comments, and feedback from their customers.
“Project Rushmore has been touched by thousands of people, most of them being our customers and our employees. The voice of the customer is represented not just up front, but throughout the process. In our product development process, we gather input and ideas at formal focus groups, but also at all the events we attend, at our demo rides, sometimes just talking to that rider or passenger sitting on the next stool at a diner.” Scott Habegger, Director of Motorcycle Planning, Harley-Davidson, said.
“In addition, Harley-Davidson dealers provide valuable input. We then take our ideas and solutions back to customers as prototypes and get more feedback before settling on a final design. With these inputs approved, we are then able to get into production very quickly. We really feel that we are in this together as riders.” Habegger added.
The Road King, Street Glide, Street Glide Special, and Electra Glide Ultra Classic are powered by an updated High Output Twin Cam 103 engine, which features a new camshaft and high-flow airbox, and promises 5% additional more torque as compared to its old Twin Cam 103 engine.
On the other hand, the Electra Glide Ultra Limited and the Tri-Glide Ultra Classic are powered by the new Twin-Cooled High Output Twin Cam 103 engine. Meanwhile, both the CVO Road King and CVO Limited are powered by a Twin Cam 110 engine. However, the CVO Limited also uses the new Twin-Cooled technology.
Harley-Davidson 2014 Project Rushmore ad
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