2013 Super Bowl ad: Audi 2013 Big Game Commercial lets viewers choose its ending (Video)

By on Jan 28, 2013 in Automobile, Lifestyle, United States Comments

Three 2013 Super Bowl ads by Audi USA were recently uploaded at YouTube, as shown in the videos below. The German car company invited its viewers to choose which one among them they think has the best ending. The winner will be the one to be used during the big game in the coming Super Bowl XLVII on Sunday, February 3, 2013.

2013 Audi S6 Super Bowl ad

A scene from the 2013 Audi Super Bowl ad
Credit: AudiofAmerica video

As noted at AudiUSANews.com on Thursday, January 24, 2013, this is the first time in its Super Bowl history that Audi asked the viewer on how they want their Super Bowl ad to end. Voting time run for 24 hours, which started on Thursday, 11:59 p.m. ET, and ended on Friday, January 25, also at 11:59 p.m. ET.

All of the three Audi 2013 Big Game commercials, titled “Prom,” feature a slightly insecure teenager who is unhappy of attending his Senior Prom without a date. His mother gave him moral support but his kid sister bullies him. Later, his father lends him the new 2013 Audi S6 for the big night, which helped him gain self-confidence.

Upon arriving at the party, the confident teenager parked his car on the principal’s parking space and entered the ballroom and walked as if he was looking for someone. Then, he saw a gorgeous young lady in red and kissed her on the lips without a warning. The music stopped and the crowd was stunned.

Incidentally, the girl he kissed was the Prom Queen, and the Prom King who was away from them saw the scene and got mad and approached him. And although it was not seen in the video, it was obvious that the kiss stealer received a punch on his face which resulted to a black eye. But in the end, he was happy.

For the first ad, which was titled “Worth It,” the teenager can be seen alone driving his car away from the prom, while the lady she kissed appeared to be excited with what happened. On the other hand, the teenager was smiling inside his car and later screamed with excitement. The video ended with Audi‘s tagline, “Bravery. It’s what define us.”

For the second ad, which was titled “Buddies,” the teenager was not alone in his car when he left the party; and he is being accompanied by some of his school friends. For the third ad, which was titled “Tradition,” he still went home alone. Later, he was seen looking at a photo of his parents during their prom night, with his father also wearing a black eye.


2013 Super Bowl ad: Audi 2013 Big Game Commercial – “Prom” (Worth It)
Video Credit: AudiofAmerica/YouTube


2013 Super Bowl ad: Audi 2013 Big Game Commercial – “Prom” (Buddies)
Video Credit: nfltvsuperbowlads/YouTube/Audi


2013 Super Bowl ad: Audi 2013 Big Game Commercial – “Prom” (Tradition)
Video Credit: nfltvsuperbowlads/YouTube/Audi



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