Doritos Sling Baby Super Bowl 2012 Ad Won USA Today Facebook Super Bowl Ad Meter (Video)

By Charles Ty on Feb 8, 2012 in Football, Sports, United States, World • No comments

A winner of USA Today Facebook Super Bowl Ad Meter contest has been declared. Among the 56 Super Bowl 2012 commercials, Doritos’ “Sling Baby” won the online contest for Super Bowl ads.

Super Bowl Ad Meter Results
Image Credit: USAToday.com

The winning entry from Doritos featured a grandma slinging a baby to swipe a bag of Doritos. The Super Bowl ad garnered a score of 4.35 among online voters via Facebook.

Bud Light‘s Weego Super Bowl commercial came in at second after getting a score of 4.25. Three other Super Bowl ads included in the top five are Chrysler‘s It’s Halftime in America, Kia‘s A Dream Car For Real Life, and M&M‘s My Shell who came in at the third, fourth, and fifth place, respectively.

Another Doritos’ Super Bowl ad tagged as Man’s Bestfriend featuring a dog bribing a man also won the eyes of the panel of viewers on February 7, 2012. Jonathan Friedman of Virginia Beach who only spent $20 for that Super Bowl ad won $1 million from Doritos.

As what it did to Friedman, Doritos will also pay Sling Baby Super Bowl ad maker Kevin Willson his price of $1 million. Wilson is a 34-year old former special education teacher from West Los Angeles.

Willson plans to split the $1 million price money among his friends, cast and crew who were part of the Super Bowl ad. “In high school I’d get out of doing papers by asking if I could do videos instead. I was one of those weird kids in high school who figured out that I wanted to make videos for the rest of my life,” he said.

Below is the winning Doritos Super Bowl ad entry: